Product Journal: Watch me build in public!

NEWSLETTER

007: This Backend Knows You Better Than You Know Yourself

An onboarding questionnaire that reads who you are from the stories and goals you love, the pivot that made it work, and the psychology engine underneath.

7 min read

006: I Built One Backend For My Entire Business With Claude

Business data backend, built and live. I wired every platform into one Postgres database, firewalled the PII, and put Claude Code on top to read the whole thing.

7 min read

005: I'm Gamifying My Channel for Growth

Gamify your YouTube channel for growth. I design two animated subscribe buttons live with AI video and DaVinci Resolve, so the art does the asking instead of me.

5 min read

004: One File Makes Claude Write Like a Human

Human sounding AI content without fixing phrases one by one. I send Claude Code to research the tells, build one Markdown rulebook, and run it on everything I publish.

6 min read

003: Designing A Backend For A One Person AI Company

Solo founder backend architecture, planned live with Claude Code. One droplet, one Postgres, four databases, a published cost ceiling, and a 28 item scaling backlog.

8 min read

002: Planning a Gaming App in 40 Minutes with User Story Mapping

User story mapping example, applied live to a gamified growth app. Forty minutes of planning, one lean step I didn't expect, and the core insight that reordered everything.

7 min read

001: How I Set Up My Build-in-Public System in One Session

Planning and shipping a build-in-public pipeline with Claude Code: tooling decisions, the lead magnet UX, and a reused newsletter webhook. All live, in one session.

7 min read