Scrum vs Kanban: Which Framework Fits Your Team?
Scrum uses fixed sprints. Kanban uses continuous flow. A product coach's honest comparison with a proprietary decision matrix to help your team choose the right agile framework.
Product Management Blog
Qualitative User Research: Methods That Reveal What Users Really Need
What is qualitative user research and when should you use it? A product coach's guide to interviews, observations, and diary studies, with a decision framework for choosing the right method.
Continuous Discovery: How to Build Research Habits
Build a weekly continuous discovery habit with cadence models, habit loops, and stage-specific patterns. Coaching-tested frameworks from 50+ product teams.
10 Product Discovery Techniques That Actually Work
10 product discovery techniques organized by the situation you face — from "we don't know the problem" to "stakeholders can't agree." Coaching-tested with failure patterns.
15 User Research Tools That Product Teams Actually Use
15 user research tools organized by research phase: discovery, testing, surveys, analytics, and synthesis. Practitioner-tested picks with free tiers highlighted.
How to Build a UX Research Process That Drives Results
Most teams skip structured research and pay for it later. Learn the 6-phase UX research process that prevents wasted development and builds products users actually need.
User Testing: How to Plan, Run, and Analyze User Tests
You've decided to test with real users. Smart move. But which type of test should you run? Moderated or unmoderated? Remote or in-person? Five users or fifty?
Lean Analytics: A Product Manager's Guide to Data-Driven Decisions
Lean Analytics helps product managers focus on the metrics that matter. Learn the OMTM concept, the Five Stages framework, and how to distinguish actionable metrics from vanity metrics.
Customer Discovery: How to Find What Customers Actually Need
Learn the customer discovery process from Cindy Alvarez (GitHub). Practical techniques including stock questions and the magic wand method to validate that customers will pay for your solution.
The PMF Framework: A Step-by-Step Canvas for Product-Market Fit
A PMF framework transforms the abstract goal of finding product-market fit into a concrete, measurable process. Learn the five-component PMF Canvas and the metrics that indicate true fit.
PLG Metrics: 12 Key Indicators for Product-Led Growth Success
PLG metrics measure the success of your product-led growth strategy. Learn which metrics matter at each stage, with benchmarks from 600+ SaaS companies.
OKR Examples: 15 Real-World Goals from Google, Netflix & More
OKRs work best when you see them in action. See 15 real-world OKR examples from Google, Netflix, Spotify, and top product teams. Each example includes the objective, key results, and guidance on how to adapt it.
OKRs vs KPIs: What's the Difference and When to Use Each
OKRs and KPIs are often confused, but they serve different purposes. OKRs drive change with ambitious goals. KPIs monitor ongoing business health. Here's when to use each.
50+ User Interview Questions That Uncover Real Insights
A practical guide to user interview questions organized by discovery phase, featuring expert insights from GitHub, Zalando, and proven frameworks.
Product Positioning: How to Stand Out in Your Market
Product positioning is the foundation of every successful product launch. It determines how customers perceive your product, why they choose you over alternatives, and whether your messaging resonates.
How to Build a Go-to-Market Strategy: The 7-Step Framework
Learn how to build a go-to-market strategy with this 7-step framework. Includes GTM types, real examples, and expert insights from SVPG.
Product-Led Growth: Build Products That Sell Themselves
Product-led growth uses the product itself to drive acquisition, conversion, and expansion. Learn PLG metrics, implementation frameworks, and lessons from practitioners.
Product Coaching for Startups: From 0 to Product-Market Fit
Product coaching helps startups find product-market fit faster. Expert guidance for founders and small product teams from idea validation to growth.
The OKR Framework: How to Set Goals That Drive Results
The OKR framework is more than a goal-setting template. Learn why stretch goals work, how to implement OKRs in your team, and see role-specific examples.
Usability Testing: How to Run Effective User Tests
You've shipped a feature your team spent weeks building. Usage metrics come in. They're disappointing. Users aren't completing the flow. Support tickets pile up asking how to do something that seemed obvious.
User Research Methods: The Handbook for Product Teams
A practical guide to user research methods for product teams, featuring expert insights from practitioners at GitHub, Zalando, and Riot Games.
Product-Market Fit: What It Is and How to Measure It
Product-market fit is the moment when your product stops being a solution in search of a problem and becomes the solution to a problem people are desperate to solve. Learn what PMF is, how to find it, how to measure it, and what it feels like when you've achieved it.
Product Marketing: Complete Guide for Product Teams
Learn the Four Pillars of product marketing from SVPG. Understand how product marketing and product management work together to drive product success.
User Stories and Epics: How to Write Them (With Examples)
A user story is a short description of a feature from the end user's perspective: As a [user type], I want [goal] so that [benefit]. This guide covers 10 real-world examples, the INVEST framework, acceptance criteria templates, and how to break epics into stories.
User Story Mapping: The Complete Guide With Examples [2026]
User story mapping is a workshop-based technique that visualizes the user's journey through your product. This complete guide includes two detailed real-world examples, MVP definition techniques, and how to pitch your story map to teams and stakeholders.
15 Product Vision Examples + Complete Guide [2026]
There’s the assumption that the “average” person has about 10 ideas in their life that could/would change the world. Very successful people have about 15-20 of these ideas. That’s interesting, isn’t it? How do you really know that an idea could become a life-changing billion-dollar product or...
The Vision-Based Product Strategy
Have you ever wondered how certain intrinsically motivated people and companies, driven by a strong sense of passion and commitment, continually change the world we live in? If you want to understand how they do it, keep reading! This blog post takes you behind the scenes of an effective and...
Product Strategy: A Practical Framework for Product Managers
Product strategy is a high-level plan that connects your product vision to execution. Learn frameworks, expert insights from SVPG, and how to create a strategy that drives real decisions.
Product Launch Checklist: 25 Steps to a Successful Release
Master your product launch with this 25-step checklist. Timeline templates, stakeholder communication guides, and rollback planning from 50+ launches.
Product Discovery: The Complete Guide for Product Teams
Product discovery is the process of validating customer problems before building solutions. Learn the complete discovery process, frameworks, techniques, and tools — with expert insights from GitHub and Zalando.